cy SOCIAL TV

[PAGES 111-112]

Campaign to renew Chuck for a third season (LINK)

[PAGE 112]

Chuck star Zachary Levi goes to Subway (VIDEO)

[PAGE 117]

Hill Holliday: 2010 experiment of the backchannel vs. TV ratings (VIDEO)

[PAGE 120]
Nielsen: Relationship between online buzz & TV ratings (PHOTO)

[PAGE 120]

Nielsen: Relationship between online buzz & TV ratings (PHOTO)

[PAGE 121]

Overview of Bluefin Labs (VIDEO)

[PAGE 124]

Trendrr’s social TV charts (LINK)

[PAGE 126]

SocialGuide’s Social 100 TV charts (LINK)

[PAGE 129]

Diet Pepsi “Beach Tweet” 30 second TV spot (VIDEO)

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LAST CHAPTER 5 POST. Want more? Here’s the latest Social TVnews about Social TV Ratings. (LINK)